“SEMICONDUCTOR” HAS BUSTED THE PARTY!

XUV700 had 25,000 bookings in 57 minutes, which eventually crossed 50,000 bookings, and share prices of both Tata Motors and M&M have seen a spike and gone upon an...

FORD JOINS GENERAL MOTORS AND ATTAINS NRI STATUS

The story of Ford exiting India is the most significant case study in itself, and for management trainees, it might be a chapter from Peter Ducker. How can an...

Off The Road

Monsoon is on its way out and we had to get ourselves dirty and go offroading and that we did with the two most capable yet premium SUVs for...

JUNE 2021 CAN BE HAILED AS THE MOST ACTION PACKED ...

The Factory to dealer dispatches has registered 148 per cent growth over June and sits on 255,674 units which should bring a wide smile to all of us. Yes, there...

FINDING NEW HOPE

Restart, Reboot, 2.0, Unlockdown 3.0, all these terms have become the new normal, the last two included. Finally, the covers are coming off from the second strike, and the...

Good News!

The month of April 2021 saw an estimated 30% decline in sales from the Indian automobile industry, two-wheelers included. After a great bull run which started on September 20,...

Finding Hope In The New World

This is a Deja Vu moment; same time last year, we were in lockdown, once again crudely Waking us out of complacency. Covid's second wave came barging in, galloping like hooded...

The suavity of SUVs.

The line between the compact SUV and mid-size SUV space is getting blurred. The whole band between compact size to mid-size as a pie is getting very exciting and...

Editorial Note

Editor's Note Sptember issue 2022 DON’T OVERSPEED & WEAR SEAT BELTS, REAR SEATS INCLUDED! Hybrid tech is perhaps the way forward, but they are not half as much driving fun as...