Now, this is something most of us were pretty eagerly waiting for, the launch of the Toyota Hilux. The Japanese automaker has finally announced the launch of the Hilux pickup truck with prices starting at Rs 33.99 lakh onwards (ex-showroom, India). The Hilux is available in India in three different grades, 4×4 Standard, 4×4 MT High and 4×4 AT High. Toyota had launched this rugged pickup truck earlier in India had bookings for the same had already begun at Toyota dealerships.

Toyota Hilux (2)

Powering the Hilux is a 2.8-litre diesel engine that puts down 204PS and 500Nm (420Nm with the manual gearbox). Furthermore, it is offered with both a 6-speed manual and a 6-speed torque converter automatic gearbox. Additionally, just like its international guise, the Hilux comes with all the off-road gadgetry such as an electronic differential lock, automatic hill assist control, downhill assist control, automatic limited-slip differential, active traction control and a tyre angle monitor.

Commenting on the announcement of the price, Mr Tadashi Asazuma, Executive Vice President of Toyota Kirloskar Motor, said, “Today, we are happy to announce the price of the Hilux. Ever since its launch, it has managed to win the admiration and hearts of the customers with good responses. With our ‘customer first’ approach, drawing inspiration from the lifestyles of the people, our offering in the whole new lifestyle segment with Hilux is a step ahead to deliver ‘mass happiness to all’. We are grateful to our valued customers for placing their confidence in our brand. The Toyota Hilux is the epitome of world-class engineering, unparalleled safety, and best-in-class comfort, all perfectly channeled to create the incredible lifestyle utility vehicle for those who enjoy adventure, thrill, and creating enduring memories with friends and family.” he added.

Toyota Hilux (3)

The market that the Toyota Hilux enters in India is incredibly niche, and its only competitor is the Isuzu D-Max. With the D-Max being priced at Rs 19.02lakh onwards (ex-showroom), the D-Max is a whole lot cheaper than the Hilux, but on paper, the Hilux does have a lot more to offer. But that is something we can only determine when we pitch both these rugged pickups against each other soon.

Price breakup of the Toyota Hilux Variants 


4*4 MT Standard

4*4 MT High

4*4 AT High

Ex-showroom Price

Rs. 33,99,000/-

Rs. 35,80,000/-

Rs. 36,80,000/-

To read why cant you sadly book a Toyota Hilux, click here.